Starting a blog has never been easier, and considering Covid’s effect on employment, there’s never been a better time. It’s low risk and low cost.
There are 5 main steps to start a blog: pick a topic, set up your blog, customize your design, publish your must-have pages and write your first post. It takes a while to make money though, so start now and see results sooner.
How to start a blog to make money or otherwise
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I’ve been blogging for 16 years. In this simple guide for beginners, I’ll show you how to start the most popular type of blog, a self-hosted WordPress blog, no technical experience required.
1. Pick a topic (niche)
If you’re part of a business, company or organization, your blog should be related to the product(s) or service(s) you provide, or the cause you promote.
If you’re an individual, you have more flexibility when choosing a topic. The main things to remember are:
Blog about something you enjoy. If you aren’t excited about your topic, writing about it will be drudgery. Who wants that? Also, readers won’t be enthusiastic if you aren’t.
Blog about something with plenty of room for discussion. A blog requires a lot of content to get going and remain interesting. Make sure you have plenty to talk about.
Choose a niche where you can establish yourself as an authority. You probably won’t be the first person to blog about the topic you choose. Don’t worry about this, just come up with a unique angle. Do you have a reasonable chance of making your blog better than others talking about the same thing? If yes, go for it! The goal for any blog is to become the go-to resource in its topic or niche.